Looking for new ad revenue strategies? Use Jobzz as inspiration 📈 With AdSense collapsible anchor ads and Google Analytics, they were able to maintain user experience while driving a 51% increase in revenue. Learn how you can leverage anchor ads: https://goo.gle/4ohtl8o
Google for Publishers
Technology, Information and Internet
Unlock ad revenue potential for publishers, content creators, and developers.
About us
Empowering publishers, content creators and developers with the tools to unlock their ad revenue potential. Google for Publishers is a place to connect, learn, and grow with Google's monetization solutions. Get the latest news, tips, and resources for Google AdMob, Google Ad Manager, and Google AdSense.
- Website
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https://www.google.com/ads/publisher/
External link for Google for Publishers
- Industry
- Technology, Information and Internet
- Company size
- 10,001+ employees
Updates
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For publishers aiming to maximize #GoogleAdSense earnings, prioritizing user experience is paramount. A high-quality UX not only aids in site approval but also drives engagement and revenue. Strategically optimize areas like: 📌 Providing valuable, engaging content 📌 Ensuring clear navigation & accessible contact information 📌 Achieving quick page load times These elements foster trust and enhance the user journey. Learn more: https://goo.gle/45lT1cy
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Last month at #CannesLions2025, our very own Darline Jean, Managing Director of Global Publishing Platforms, had a fantastic fireside chat with Jon Watts from the Coalition for Innovative Media Measurement (CIMM) on a Beet.TV panel. They delved into the evolving ad supply chain and the pivotal changes driven by curation, evolving buyer-seller dynamics, and AI. For our publisher partners, here are some key takeaways from their insightful session: ✅ Streamlining the Supply Chain: The industry's push for "fewer hops, clearer pipes" is creating more transparent and efficient buyer-seller relationships. ✅ The Rise of Curation: Sell-side curation is a game-changer, bringing targeting closer to inventory, which boosts reach for buyers and enhances control and transparency for publishers. ✅ AI as a Force Multiplier: AI is transforming the ad tech ecosystem by automating workflows, driving insights, enhancing targeting, and improving overall ad quality. Understanding how to maximize revenue and thrive in this evolving landscape remains paramount for publishers and agencies alike. #GoogleAdManager #AdTech #Cannes
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✨Creator tip: Set up Google Analytics to measure key user engagement metrics for your #GoogleAdSense site. By monitoring your site’s content, you'll understand what's engaging users, what's getting overlooked, and what’s causing people to exit. These insights empower you to make strategic changes that encourage users to stick around, maximizing your earning potential: https://goo.gle/4kSelLq
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App developers, ready to monetize your published app? The essential first step in #GoogleAdMob is setting it up correctly. Learn how to get your app listed and ready for ads: https://goo.gle/4lRAVVy #AppDevelopment #MobileMonetization #AdTech
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Unlock more revenue for your ad space ✨ For #GoogleAdSense publishers, understanding how advertisers bid in the ad auction is crucial to maximizing your earnings. Discover how Google AdSense can help you optimize your auction performance: https://goo.gle/46ODHGw
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For publishers, a high-performing site is key to monetizing. Here are 4 website features you can optimize to help get you started: ✨ Page speed ✨ Traffic strategy ✨ SEO ✨ User experience Significantly enhance revenue and audience engagement with these additional site optimization tips: https://goo.gle/4kHQJsS #GoogleAdSense
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Publishers, let's talk the essential #GoogleAdManager ins and outs. What are your must-have ins? Comment below if we missed any ⬇️
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Meet Alejandra Graf, the brilliant mind behind AleCooks ✨ What started as a personal quest for dairy-free recipes blossomed into a thriving blog, connecting with a growing bilingual audience through delicious vegetarian meals. Alejandra's secret sauce? An ad-supported business model that generates a steady income, with her ad strategy managed by Raptive, a Google Certified Publishing Partner. This approach hasn't just brought her financial independence; it's also allowed her to expand her team and truly make an impact, one recipe at a time, while keeping her high-quality content freely accessible to everyone. Dive into Alejandra's inspiring journey and see how she's cooking up success: https://goo.gle/3GgypsN
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