Women's sports has a bright future in streaming amid the growth in programmatic advertising, says Joe Naylor, senior vice president of streaming and digital at The E.W. Scripps Company, in this interview with Beet.TV's Lisa Granatstein at the Programmatic Activation Summit and reported by Rob Williams. Special thanks to our friends at FreeWheel for sponsoring this video series. Visit Beet.TV for this video (https://lnkd.in/ektaUwt5) and much more! #womenssports #ctv #streamingvideo #tvadvertising
About us
Beet.TV is the intelligence and networking engine fueling the community of business leaders across the advertising and media ecosystem. A unique catalyst of content, conversation, and community for decision-makers and industry professionals, Beet.TV is the forum for the ideas and companies shaping the future of ad agencies, CTV, Retail Media/Commerce Media, content creation/distribution, and the business of digital communications generally. Since its launch in 2006, Beet’s industry coverage has evolved constantly, matching the swift pace of advance in ad-supported digital media. While its coverage has focused on the evolution of converged television and video, it has simultaneously expanded to cover emerging sectors including social networks, programmatic, streaming, identity, commerce, artificial intelligence, media measurement, audio, out-of-home, the creator economy, and contextual advertising. That’s why Beet.TV is the root of all that’s next to come. The Essential Intelligence and Networking Hub Beet.TV’s platform is the essential intelligence and networking hub by — and for — leaders of the advertising and media community. Through one-on-one video interviews and in-person private events, Beet.TV’s global salon combines compelling insights, delivered with plainspoken directness, by the industry professionals shaping the growth of ad tech, martech, media, CTV, Retail Media, and more. The content produced by Beet.TV reaches tens of thousands of visitors and event attendees each month, creating a place where audiences gain knowledge, and where sponsors find value from the depth and breadth of our content and conversations. Outcomes for sponsors are grounded in the credible thought leadership Beet.TV is widely regarded for; which is why they generate incomparable brand awareness and direct business development.
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https://www.beet.tv
External link for Beet.TV
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- Media Production
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- 2-10 employees
- Headquarters
- New York, NY
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- Privately Held
- Founded
- 2006
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Updates
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“I love the quality of interactions here…the caliber of the people is at such a high level,” Suvadip Choudhury, head of television partnerships at Alliant - The Audience Company, says about the Beet Retreat. Join us for Beet Retreat LA, 🌞 November 12-14 https://events.beet.tv/la
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Great to see Jenny Holleran from Kroger Precision Marketing at 84.51˚ on the Beet.TV set for an interview with David Kaplan! Video coming soon!
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United Airlines is reimagining what it means to engage travelers, not just as passengers, but as a dynamic media audience. Luc Bondar, chief operating officer and president of United Airlines MileagePlus, shared how the carrier's commerce media platform, Kinective Media℠ by United Airlines, is setting a new standard for loyalty-driven marketing in this interview with Beet.TV contributor David Kaplan at the Cannes Lions International Festival of Creativity. Visit Beet.TV for this video (https://lnkd.in/e4fQRsjU) and much more! #BeetCannes #CannesLions #CannesLions2025 Join us at the Beet Retreat L.A. 🌞 November 12-14 https://events.beet.tv/la
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“It’s such an incredible event. You have an opportunity to network with old friends, meet new friends and learn from the best in the business,” Cassidy Diamond, vice president of brand partnerships and demand facilitation at Magnite, says about the Beet Retreat. Join us for Beet Retreat LA 🌞 November 12-14 https://events.beet.tv/la
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Great to see Sean Crawford from SMG on our set for an interview with Beet.TV contributor David Kaplan! Video coming soon!
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AI is ripping up the old advertising rulebook, sparking a real-time reinvention of marketing that Carl Fremont, chief executive of Quigley-Simpson, calls the most exciting era the industry has ever seen in this interview with Beet.TV contributor David Kaplan at #BeetBerks. Visit Beet.TV for this video (https://lnkd.in/eFcEZzQ3) and much more! The next Beet Retreat will be in L.A. 🌞 November 12-14. Please join us: https://events.beet.tv/la
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The Beet Retreat "brings together a very wide swathe of the advertising community who genuinely care about where the industry is going," says Lou Paskalis, founder and chief executive of AJL Advisory. The next Beet Retreat will be in L.A. 🌞 November 12-14! Please join us: https://events.beet.tv/la
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Informative chat about how investment-led creativity is redefining advertising by blending content, media and storytelling to create entertaining brand experiences with Heather Sparks from Zenith (left and Tameka Kee from Coalition for Innovative Media Measurement (CIMM) at #BeetBerks. The next Beet Retreat will be in L.A. 🌞 November 12-14! Please join us: https://events.beet.tv/la
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Really great insights into how internet search is evolving into a dynamic, personalized experience powered by AI and community-driven content to drive audience engagement, with (l-r) moderator Michael Shields, Next in Media; Elizabeth Cagen, Digitas North America and Camilla Kalvaria from Reddit, Inc. at #BeetBerks. The next Beet Retreat will be in L.A. 🌞 November 12-14! Please join us: https://events.beet.tv/la
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