Did you know? Customers engaging with your brand on both web & app may spend 31% more! 🤯 In-app experiences are faster & more personalized. Learn how to tap into this potential with Web to App Connect: https://goo.gle/4oflCI0 #FullValueofWebandApp #GoogleAds
Google Ads
Advertising Services
Mountain View, California 851,819 followers
The official page for updates, tips, and inspiration from the Google Ads team.
About us
Get started with the Google Ads AI Essentials→ g.co/ads/aiessentials ✅ The official page for updates, tips, and inspiration from the Google Ads team.
- Website
-
g.co/ads/aiessentials
External link for Google Ads
- Industry
- Advertising Services
- Company size
- 10,001+ employees
- Headquarters
- Mountain View, California
- Specialties
- Online Advertising
Updates
-
Marketers, see Google Ads in action 🤩 ChappyWrap's story illustrates the power of Google Ads in driving 600% revenue growth while preserving the brand's authentic passion.
Every family has that 'one good blanket' – the one everyone races for on movie night. For Christina Livada, this beloved heirloom sparked a mission to spread unparalleled comfort and quality with ChappyWrap after finding no match in the market. Since embracing digital tools in 2020, ChappyWrap has achieved remarkable growth, proving that genuine product love can scale significantly: 📈 By leveraging Google Ads, they've seen 600% revenue growth in four years post-relaunch, with 30-40% of their sales now driven directly through these campaigns. 🔍 Google Analytics helped them to optimize their ad spend and identify popular items like their herringbone blankets, ensuring their cozy creations reach the right new customers. Behind this growth, their fully remote team relies on smart operational tools to maintain efficiency and stay true to their mission: 📊 Google Sheets serves as their daily 'North Star' for KPI benchmarking. 💡 Gemini boosts productivity by streamlining meeting summaries and key takeaways. ChappyWrap's journey is a powerful example of how authentic product passion, combined with a strategic, data-driven approach and the right tools, builds a thriving business that truly delivers on its mission of spreading comfort: https://goo.gle/476pgO8
-
-
Lights, Camera, ACTION! 🎬 Starring: Takeaways from AppsFlyer’s latest eCommerce report Featuring: $4.2 billion in ad spend to bring you… 📈 UA & remarketing trends 🤳 iOS vs. Android performance ✅ Budget allocation insights ...and so much more!
We turned the 2025 eCommerce App Marketing Report into a series of classic movie posters. This summer... Get ready for insights based on 1,600 shopping apps. 29.B marketing conversions. $4.2B in ad spend. What to do for Q4. Check out the full report here: https://lnkd.in/dD7z_TeW
-
Want to see a 2.4x increase in your return on ad spend? 👀 adidas did it with Web to App Connect! Grow your business by meeting customers at various touchpoints. Discover how: https://goo.gle/3IHeqEe #FullValueofWebandApp #GoogleAds
-
Google Ads reposted this
New advanced AI capabilities are coming to Search ⚡ Now you can: ✅ Try Gemini 2.5 Pro in AI Mode for help with complex questions ✅ Save hours of research with Deep Search in AI Mode ✅ Have Search call local businesses to check pricing for you Learn more ➡️ https://goo.gle/4kIOl56
-
-
🚀 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐈 𝐠𝐢𝐯𝐞𝐬 𝐲𝐨𝐮𝐫 𝐜𝐫𝐞𝐚𝐭𝐢𝐯𝐢𝐭𝐲 𝐬𝐮𝐩𝐞𝐫𝐩𝐨𝐰𝐞𝐫𝐬! 🚀 Forget creative limits …. using Gemini, Veo, Imagen, Vertex AI, and more, you can make "impossible" ads possible! From resurrecting brands to building entire worlds, the future of marketing is happening now. See how top agencies rewrote the rules for major brands using Google AI: BarkleyOKRP ➡️ Slice Soda: Resurrected an 80s vibe with AI-generated music & visuals R/GA ➡️ Moncler: Ensured cinematic consistency across AI-generated film McCann New York ➡️ Smirnoff: Crafted personalized party experiences with an AI co-host Razorfish ➡️ Visit Orlando: Built an entire universe of characters from real traveler data Virgin Voyages: Delivered dream vacation postcards tailored to YOU Ready to unleash your brand's potential? Discover the power of Google AI today ✨ https://goo.gle/3GPyFPs
-
Seamless web-to-app experiences + greater insights = higher conversions! ✨ Overstock increased ad conversion rates by 2.5x with Web to App Connect. Learn how you can too: https://goo.gle/4eLUUCr #FullValueofWebandApp #GoogleAds
-
What are your big summer plans? ☀️ Because we have one for you! We’re hosting a 3-day bootcamp on Accelerate with Google to deep dive into the latest AI-powered strategies across Measurement, Performance, and Video. Check out the schedule and register today for the different sessions below 👇 July 15: Master Measurement - https://goo.gle/4kWs84j July 16: Boost Performance - https://goo.gle/4k69W75 July 17: Unlock YouTube Ads - https://goo.gle/4liSCNc #Acceleratewithgoogle #GoogleAds #AI
-
Great insights from our Ads Liaison, Ginny Marvin, and Wpromote’s SVP of Paid Media Darren D'Altorio! Learn how marketers can implement YouTube in their social strategies to create intentional audience engagement and optimal campaign performances ⬇️
YouTube has always been a brand channel, but that perception is starting to shift. Our SVP of Paid Media Darren D'Altorio joined Google’s Ginny Marvin for a conversation in ADWEEK about how marketers are using the platform to drive performance across the funnel. It comes back to our core truth: all media can perform. https://lnkd.in/gg8n3Ua8
-