We're evolving the player journey on Google Play, and we're inviting you to join us! With the new Google Play Games Level Up program, we’re accelerating the success of games that focus on three core user experience guidelines: player continuity, rewarding journeys, and cross-device gameplay. By aligning with these guidelines, your game can unlock key benefits including enhanced discovery opportunities, re-engagement with the new You tab, and advanced reporting. Level Up is how we're investing in a stronger ecosystem for everyone. Learn more → goo.gle/play-level-up
Google Play business community
IT Services and IT Consulting
Mountain View, CA 65,631 followers
Best practices, insights and news to grow your app or game. This is an official Google Play channel.
About us
Accelerate your game's growth on Google Play! Unlock more opportunities for featuring, re-engage players with the new You tab, and more with the Google Play Games Level Up program → goo.gle/play-level-up Follow us on Twitter (@GooglePlayBiz). Subscribe to our newsletter: https://goo.gle/news-signup
- Website
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https://play.google.com/console/about/
External link for Google Play business community
- Industry
- IT Services and IT Consulting
- Company size
- 10,001+ employees
- Headquarters
- Mountain View, CA
- Specialties
- App Discovery, App Monetization, Apps & Games, App Engagement, Games Discovery, Games Monetization, Games Engagement, Mobile Apps, App Business, Game Business, Mobile Innovation, Mobile Business Success, Developer Success, App Launches, Game Launches, Android Apps, Android App Development, Android Developers, Android Games, Android, and Play Console
Updates
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Play Policy Insights is now available to everyone using Android Studio. This powerful new feature provides real-time policy guidance directly within your development environment. By catching potential policy violations as you code, you can build safer, more compliant apps from the start. This proactive approach helps you avoid common pitfalls, leading to a much smoother app review and publishing process on Google Play. Learn more → https://goo.gle/48xxEHi
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Big things are happening for app and game developers on Google Play! We're talking about the new Google Play Games Level Up program to boost your business, new tools in Android Studio powered by Gemini, and more! Subscribe to the newsletter → https://goo.gle/3RvlEMM
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Boost retention and re-engagement post-install! 📈 The new You tab in the Play Store is a personalized destination where your existing players can discover your game's latest events, offers, and updates. This curated space is designed to bring lapsed players back to the action and drive long-term engagement. The You tab is one of the many powerful features included in the Google Play Games Level Up program. Discover more benefits → goo.gle/play-level-up
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Google Play business community reposted this
🛡️ Build safer apps and avoid submission delays with Play Policy Insights → https://goo.gle/4pF9fpo Android Studio now shows lint warnings directly in your code when it relates to Google Play policy requirements, helping you address potential issues early in your development cycle.
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Read new #WeArePlay stories featuring founders who created vibrant communities through their apps and games. Here are just a few: 🎶 Murb: Brothers Erick Lopes Macedo and Kelvin Macedo built a self-sustaining community for Brazil's independent music artists. Combining their passion for urban culture with tech, they created Murb. It empowers young artists in the rap, trap, and funk scenes to produce and sell music directly from their phones, providing a vital platform for those without studio access. 🤝 BlackListed App: Founder Channing Bell, MBA is building a dedicated space for Black professionals to thrive. After seeing a need for connection in her own career, she created a social networking app to help users build community, share career milestones, and directly support Black-owned businesses. 🎮 Soul Knight: Zeyang Li, Kan, and Susheng of ChillyRoom built a global community by focusing purely on fun. Their hit rogue-like shooter game intentionally avoids pay-to-win mechanics, and its co-op and local multiplayer modes helped it spread rapidly through word-of-mouth, creating a dedicated fanbase from schools to dorm rooms worldwide. Read more inspiring stories → https://goo.gle/4gIPN78 #GooglePlay #indiegamedeveloper
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Level up your game's business success! ⬆️ We've launched Google Play Games Level Up — our new program recognizing and rewarding developers who prioritize a seamless, player-first experience. With the Level Up program, developers gain access to powerful tools and featuring opportunities that drive sustainable growth: - Boost discovery with prominent editorial features. - Drive engagement on the new personalized You tab. - Increase revenue with advanced performance reporting. This program is how we're investing in your growth. Check out the full blog post to see how your game can benefit → https://goo.gle/4nsm8l9
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Read new #WeArePlay stories featuring founders who turned personal challenges into apps and games on Google Play. Here are just a few: 🚨 NERV Disaster Prevention: Daiki Ishimori is helping millions in Japan stay safe. Inspired by losing contact with family during an earthquake, his app delivers real-time, location-based disaster warnings, keeping people connected and protected. 🐾 Budz: Unable to find reliable puppy care advice, Jaimes Almeida Neto, Rafael Rojas Rodrigues, and Rodrigo Gomes built an AI-powered app that helps with pet training, health, and nutrition through features like vaccine reminders and 24/7 teleconsultations, helping people better care for their pets. 🏃 Ochy: Khaldon Evans, Perrine Chapot and Victor Dequidt are making injury prevention accessible to all runners. After his own sprinting career was cut short by injury, Khaldon and his team built Ochy, which uses a smartphone camera to analyze running form to prevent injury. Read more inspiring stories → https://goo.gle/4gvQfpg #GooglePlay #TechForGood #AndroidDevs
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Meet the people building apps & games on Google Play using Google AI tools in our latest #WeArePlay stories. Here are just a few: 🐾 Petnow: Jesse Joonho Lim and Ken Daehyun Pak are using AI to bring lost pets home. Boosted by Gemini, their app Petnow Inc. , uses unique nose print recognition, allowing anyone with a phone to help identify a lost dog or cat and connect them with their owner. 🌱 Plantix: Simone Strey and Rob Strey saw farmers struggling to diagnose crop illnesses so they built Plantix. Powered by Google Vision Transformer (ViT), the app analyzes photos of plants, identifies diseases, and suggests treatments in multiple languages. 📚 Afrilearn: Gabriel Olatunji-Legend and Isaac Oladipupo are making education more engaging for children in Nigeria. Their Google Cloud AI-powered game Afrilearn, uses storytelling to make learning interactive and fun for students across West Africa. #googlefordevelopers #Googlegemini #googleplay
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📣 Android developers: The November 1, 2025 deadline for 16 KB page size alignment is approaching! ✅ Learn why this change boosts performance and how to ensure your app is compliant in our latest deep dive video → https://goo.gle/3UUMAap
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