When FabKids needed to scale Meta ads fast, they turned to brkfst.io! In just six weeks, we delivered 237 pieces of content from 13 creators, including UGC of unboxings and stop motion assets built for performance. The results? 👟 400% increase in sales 🤳🏼 30% drop in CPA 🏅 Acquisition costs as low as 48% below target With Back-to-School in full swing, it’s a reminder that creative volume and variety aren’t just nice to have — they’re what helps brands stay a step ahead. 💥 Read the full breakdown here: https://lnkd.in/eTF3xvEy
Brkfst.io
Marketing Services
Long Island City, New York 1,586 followers
UGC that ACTUALLY performs
About us
brkfst.io helps brands improve ROI on paid media with high-performing UGC at scale. Through AI assisted brief creation and a diverse network of 5,000+ vetted creators, we deliver 100's of UGC videos and images built to perform.
- Website
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https://www.brkfst.io/
External link for Brkfst.io
- Industry
- Marketing Services
- Company size
- 11-50 employees
- Headquarters
- Long Island City, New York
- Type
- Privately Held
Locations
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Primary
4301 22nd St
Long Island City, New York 11101, US
Employees at Brkfst.io
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Cara Takemoto
Software Engineer
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Joe Yakuel
Joe Yakuel is the CEO of WITHIN. He is also an entrepreneur, advisor, professor and digital marketer who pioneered the "Performance Branding"…
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Christopher D.
Senior UX Designer | Certified Behaviourial Designer
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Aditya Bagri
Marketing Strategy and Measurement Lead at WITHIN
Updates
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Congrats Paul! We’re lucky to have you in the Brkfst.io creator network and can’t wait to see what magic you make next! 👏🎬
MAJOR CAREER ANNOUNCEMENT: I’m now a full-time professional content creator! After years in design, I’ve stepped into a new chapter: crafting content that drives results. Since making the leap, I’ve been fortunate to partner with some of the most recognized names in the game: HelloFresh, Harry & David, BarkBox, Mack Weldon, and CookUnity. I’ve also been trusted by some of the top content agencies in the world, collaborating on high-performing campaigns across multiple industries. It’s been an incredible ride packed with growth, challenges, wins, and momentum I never saw coming. Grateful to every brand that’s believed in me, and to the community that’s kept me going. Now I’m ready for what’s next. If you’re a brand or agency looking for content that performs, let’s connect. I'm always ready when you are! 📩 paulinothecreator.com | @paulinothecreator #ContentCreator #UGC #BrandStorytelling #PerformanceCreative #VideoMarketing #CreativeStrategy #LinkedInCreators
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Mack Weldon was searching for UGC support and they came prepared with a scorecard. They were looking for a partner who could deliver on four key criteria: ✔️ Quality ✔️ Speed ✔️ Volume ✔️ Price brkfst checked all four! Big thanks to the Mack Weldon team and Colin Burke for trusting us to bring their brand to life through creator content!
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Back to school is just around the corner! Is your content strategy ready?🧃 Kraft Heinz by brkfst.io
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Gen Z doesn’t hate ads. They hate feeling like they’re being sold to. If your content looks overly polished, scripted, or produced, they’re out. The brands winning with Gen Z are doing the opposite: 📱 Phone-shot, not overproduced 🎤 Creator voiceovers over brand monologues 🤳🏼 Real life, not product demos in disguise Use this checklist to evaluate your current content strategy & tell us how your brand scores. Leave a comment if you scored fewer than 4 & brkfst can help!
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brkfst is here at CommerceNext and ready to chat with brands about all things UGC! Stop by Booth #323 — we’re filming 30-second interviews to hear how you talk about your brand, then turning that into a custom UGC ad concept you’ll own. And most importantly, don't forget to post your bathroom selfies🤳🏼
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The brkfst team is ready for CommerceNext next week, coming in hot with: 🆓 FREE UGC for a quick on-site interview (book yours here 👉 https://lnkd.in/eqSGBwww) 🩷 Our iconic neon pink hoodies for qualifying brands who book a demo or take one on-site! & you might even see us in unexpected places around the conference 🤳🏼 👀
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Brkfst.io reposted this
What a night of great food, shared stories and fresh ideas! We hosted top female marketers across the retail space for an unforgettable evening at Parcelle Wine Bar with Brkfst.io and Shawna Kaplan Hausman! Thanks to everyone who made it an amazing night! Alison Ehrmann - CMO, Jacqueline Connell, Kate Rogowski, Perrine C., Abby Spatz, Linda Shein, Liesel Walsh, Nancy Gurd, LaToya Adams, MBA, CSM, Morgan Spindler, Meghan Hardy, Samantha Ratiner, Jacqueline Tom, Blake Prentice, Maya Nathin, Olivia Dabney, MSDM, Cammi Huffman
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brkfst.io is heading to CommerceNext, June 24–26! 🗽 Swing by booth #323, where we’re filming 30-second interviews with brand marketers about their paid content strategy. In return, we’ll transform your answers into ad-ready creative! 🎬 You talk strategy 📲 We bring it to life 💡 Zero lift for your team Stop by, share your POV, and get real, usable content! Schedule your time here: https://lnkd.in/eSXsxV3Y
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What do you do when your top-performing campaigns stop performing? That’s the challenge QVC+ HSN+ brought to brkfst.io — and UGC was the unlock. 🔓 With UGC ads from brkfst.io’s creator network, we helped them reach new users their traditional campaigns weren’t capturing — all with similar spend. ➕ 71% net new audience reach ➕ 27% increase in reach compared to BAU content Read the full breakdown here: https://lnkd.in/gU3KhFZs