Publicis Sapient

Your return can get held up in business workflows, software delivery and IT operations. Our platforms connect AI to the systems, data and business context behind each one without asking you to replace what already works. Learn how to get more from your enterprise AI investment: https://lnkd.in/eDwSBTyf #TheROIHunt

Are you already working with agents? → If yes, this conversation is for you. → If no, you're reading a post about agents, so it's only a matter of time. Why you should carve out 60 minutes with us: Giving AI agents more responsibility in marketing means deciding what they can do, what informs their choices and who owns the outcome. Easy to say. But where do you actually start if you want results to brag about? We're rolling up our sleeves (metaphorically, can't speak for John or Andrew) and unpacking those decisions with Marty Kihn and Jordan Seely from Salesforce. When? Thursday, October 29. 11 AM ET | 8 AM PT | 3 PM UK Connect with the panelists: • Martin Kihn, SVP Product Strategy, Salesforce • Jordan Seeley, Field CIO, Salesforce • Andrew Bauer, Associate Director, Product Management • John Ayers, Marketing and AI Strategy Lead Register here: https://lnkd.in/en4Bc8Re We'll see you in there. 🫳 🎤 #SalesforcePartner

AI is raising the bar for what deserves a place on the roadmap. Hilding Anderson, Managing Director of PS Ventures, expects demand for technology to grow as teams and ways of working evolve. For product and engineering teams, greater delivery capacity puts more weight on judgment: which problems matter, which ideas deserve investment and what will actually improve the customer experience? #SoftwareDevelopment #ProductManagement #FutureOfWork

Every enterprise has a haunted house. We’ve toured a lot of them. Repost with the room you’d add. 🔄 #LegacyTech #ITOps #Modernization

The people accountable for campaign results need to know why an agent made a change and whether it helped. We’re bringing Andrew Bauer together with Salesforce's Marty Kihn and Jordan Seeley to discuss how marketers guide agent decisions and judge their impact. John Ayers hosts the 60-minute roundtable. Secure your spot: https://lnkd.in/en4Bc8Re #SalesforcePartner #AgenticTransformation #AIInMarketing

Your ROI gets stuck when AI pilots sit apart from the systems, workflows and business context that make your enterprise run. We start with the outcome you need, then connect AI to your existing environment so it can move beyond isolated gains and create measurable business impact. Learn how we get your ROI moving: https://lnkd.in/eDwSBTyf #TheROIHunt

Better AI can come with a bigger bill. As models improve, businesses find more reasons to use them. That growing demand puts pressure on budgets and makes model choice an increasingly important business decision. Hilding Anderson, Managing Director of PS Ventures, explores why companies are considering lower-cost alternatives and setting spending limits as they work out how to grow with AI. #AITrends #TokenCosts #DigitalTransformation

Agents can help choose campaign paths and adapt messages as customers respond. CMOs need to decide what agents can change, what information they can use and when a marketer steps in. Join us for The CMO Cockpit, a 60-minute virtual roundtable with Salesforce on the decisions behind agentic marketing. October 29 | 11 AM ET | 8 AM PT | 3 PM UK Register: https://lnkd.in/en4Bc8Re

Your AI investment pays off when it becomes part of how your business actually runs.  We connect AI to your systems, workflows, data and business context so it can move from pilot to production and keep improving after launch.  Tell us where your return is getting held up: https://lnkd.in/eDwSBTyf  #TheROIHunt 

As more AI agents enter enterprise workflows, running costs can rise before their value is clear. Hilding Anderson, Managing Director of PS Ventures, considers how agents could improve through feedback, why governing them gets harder as they spread and how organizations can assess the value of their AI investment.