Scientific American's logotype has undergone subtle shifts, large leaps and occasional bouts of nostalgia. The image series below outlines the history of the publication's identity, starting with its debut in August 1845 as weekly devoted primarily to inventions
This article was published in Scientific American’s former blog network and reflects the views of the author, not necessarily those of Scientific American
Scientific American’s logotype has undergone subtle shifts, large leaps and occasional bouts of nostalgia. The image series below outlines the history of the publication’s identity, starting with its debut in August 1845 as weekly devoted primarily to inventions.
For more on the history of the magazine, check out the February 2014 issue's Graphic Science column to see how cover topics changed over time, and browse the archives.
It’s Time to Stand Up for Science
If you enjoyed this article, I’d like to ask for your support. Scientific American has served as an advocate for science and industry for 180 years, and right now may be the most critical moment in that two-century history.
I’ve been a Scientific American subscriber since I was 12 years old, and it helped shape the way I look at the world. SciAm always educates and delights me, and inspires a sense of awe for our vast, beautiful universe. I hope it does that for you, too.
If you subscribe to Scientific American, you help ensure that our coverage is centered on meaningful research and discovery; that we have the resources to report on the decisions that threaten labs across the U.S.; and that we support both budding and working scientists at a time when the value of science itself too often goes unrecognized.
