Forest landowners and natural resource professionals often face challenges that require specialized knowledge. Traditionally, Oregon State University Extension Service’s Forestry and Natural Resources Program has addressed these needs through in-person visits, phone calls, and events such as workshops, field days and short courses.
While effective, this model presents limitations. Many individuals can’t attend events due to travel time, cost, work obligations or weather-related disruptions. Repeating the same educational content for different clients also places a strain on Extension resources. Furthermore, when professionals leave or retire, their expertise can be lost.
This model also struggles to reach younger, urban, or non-landowning audiences who might not engage with traditional programming but still have an interest in forest management and conservation.
To overcome these barriers, OSU Extension forester Lauren Grand and her colleagues launched a podcast called In the Woods. This platform allows Extension educators to share research-based, science-backed forestry content in a flexible, accessible format. Each episode features conversations with forest scientists, land managers and engaged community members on topics ranging from water and soil health to forest fungi. The podcast is available on major podcast streaming platforms, YouTube, OSU websites, and is promoted through social media and newsletters.
The podcast provides 24/7 access to trusted information, enabling listeners to learn on their own time — at home, on the road or in the field. This shift also preserves the expertise of Extension professionals, capturing their insights in a durable format that can be referenced long after they’ve left their roles. The podcast format supports users with visual impairments, while transcripts and captioned videos ensure accessibility for those who are hard of hearing.
As a result, In the Woods has significantly expanded OSU Extension’s reach and impact. In the past year, total listens increased by 401%, with over 28,600 plays and an average of 511 per episode. Thirty-seven listeners rated it as their number one podcast. The audience now spans 32 countries, with the majority based in the United States. It reaches a younger demographic than traditional programming, with 61% of listeners under the age of 45.
Nearly half of listeners have applied what they’ve learned, and 75% report a better understanding of how research informs forest management. This podcast has become a vital tool in modernizing Extension education and expanding access to forestry knowledge.
In the Woods strengthens environmental literacy. It helps listeners understand the connection between forest management and critical issues like water quality, wildfire risk, biodiversity and climate resilience. As a result, individuals and communities are better equipped to support sustainable forestry practices and protect natural resources that benefit everyone.
The podcast builds a more informed, engaged and environmentally responsible public. It brings forestry education into everyday life, expanding the reach and impact of Extension services in a way that meets the needs of modern learners.