TCL just launched two ultra-slim 'art' TVs at IFA — and they are officially chasing Samsung’s crown
TL;DR: At IFA 2026, TCL expanded its lineup with two flush-mounted Designer Series TV lines running Google TV: the A300L 4K QLED and the A400U 4K QD-Mini LED (both starting at $799.99). Both models sit just 1.1 inches off the wall and include a flush wall mount in the box, and double as digital art galleries.
TCL is aiming straight at Samsung's home decor dominance with a fresh double-barrel expansion to its flush-mounted lineup. Running Google TV, the new A300L 4K QLED and A400U 4K QD-Mini LED both sit flat against your drywall at just 1.1 inches deep.
They feature an ultra-matte, anti-glare screen engineered to minimize reflections, so that displayed digital art resembles printed canvas. The TVs include a dedicated flush wall mount right in the box, alongside a curated Art Library, AI art generation, and personal photo modes to keep your living room looking sharp when you're not streaming.
Built for viewers who want a display that handles gaming and fast motion just as well as decor, the A300L 4K QLED delivers a native 144Hz refresh rate, Motion Rate 480 processing, Dolby Vision, HDR10+, and four HDMI ports with eARC.
Audio is powered by a built-in 20W Onkyo system supporting Dolby Atmos. It comes out of the box with an off-white bezel plus a light-wood magnetic frame that snaps on in seconds to match your furniture.
It is available in 55-inch, 65-inch, and 75-inch sizes, with the 85-inch option landing soon.
For those who refuse to compromise on picture depth, the A400U 4K QD-Mini LED steps up to TCL's Halo Control System and Local Dimming Pro+. It combines a high-contrast HVA panel with a 23-bit backlight controller to eliminate haloing around bright objects.
Besides its ultra-thin art profile and reflection-cutting matte finish, you get a 144Hz native panel, Game Accelerator 288 for low-lag gaming, and dedicated 4K/144Hz inputs on HDMI 1 and 2. Audio also gains DTS:X passthrough alongside Dolby Atmos, making it a true flagship display disguised as living room decor.
It is available in 55-inch, 65-inch, 75-inch, and 85-inch configurations.
Head over to TCL or Amazon to check out the new A300L and A400U Designer Series as they land at US retailers.
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Soumya is a deals writer who covers consumer tech, shopping deals, and the products people use every day. With experience writing about everything from AI tools and software to smartphones and home gadgets, she enjoys breaking down product research into clear, useful recommendations. When she's not tracking deals, she's usually comparing products, digging through reviews, and figuring out what actually makes a purchase worth it.
