At Parfums Christian Dior, we commit and act to preserve the unique heritage of Grasse and foster sustainable flower farming practices. Véronique COURTOIS, CEO of Parfums Christian Dior, and Francis Kurkdjian, Perfume Creation Director, recently celebrated the flowers domains of the House throughout the Grasse region at the Château de La Colle Noire in the South of France. This estate, where Christian Dior enjoyed spending his summers, welcoming his friends, and cultivating his own flowers, now spans a 5 hectares domain and is cultivated using sustainable methods. Adding to the experience, our producers had the chance to tour the Sainte-Anne estate's Chapel, which now features the stained-glass windows created by Jean-Michel Othoniel, and sample the inaugural vintage of the Château's rosé wine. The event was a beautiful occasion to commemorate the harvests and honor the expertise and dedication of our local growers. Reflecting Christian Dior's passion for flowers and the natural world, the event highlighted Dior's continued dedication to supporting local agriculture. ©Terence Baelen #Dior #DiorBeauty #Dioriviera #DiorForAMoreBeautifulAndHappierWorld
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